Tony Martinez is a distinguished award-winning documentary filmmaker. He has received a George Foster Peabody award and three national Emmys as director/producer on ESPN’s acclaimed SportsCentury series. Mr. Martinez wrote and produced over a dozen documentaries for the nationally acclaimed series including profiles of Mickey Mantle, Lou Gehrig, Ben Hogan, Wilma Rudolph, Carl Lewis and the Peabody award -winning documentary on native American, Jim Thorpe.
In 2010 his documentary film, “El Corazon de Santa Fe” was the winner of the prestigious Bronze Palm award at the Mexico City International Film Festival. In 2003 Mr. Martinez wrote and directed another feature documentary, “Colors of Courage, Sons of New Mexico” an award-winning documentary on his father’s experiences in the Bataan Death March during WW II, hosted by Academy award winner Gene Hackman.
Mr. Martinez is a noted performance and storytelling consultant. In his role as coach and mentor, he trains television journalists in on-air performance, writing, producing and career counseling. He is a featured coach at CNN’s prestigious International Journalism Fellowship, (2007-present) where he mentors broadcast journalists from around the world on storytelling, writing, producing and all-platform reporting. In addition to his work at CNN, Mr. Martinez clients include ESPN, CBS Sports, TVA (Montreal) and several network affiliate stations including Hearst stations in Boston, Oklahoma City & Kansas City.
As a manager, Mr. Martinez served as Regional News Director for Fox Sports Southwest. His responsibilities included reorganization of the news operation and hiring and training of all on-air anchors and reporters and producers. His tenure at FSN included numerous broadcast awards and double-digit ratings growth for the regional sports network.
On the corporte level, Silver Horn Media creates content and provides coaching for Baylor Scott & White Health, Perfect Game USA, GKN Aerospace, The United Way of Metropolitan Dallas, The Alzheimer's Association, The Dallas Cowboys and broadcast coaching for Barry Nash.org and NBC Telemundo.
He began his career as an on-air sportscaster in Phoenix, and went on to successful on-air careers in Dallas, Denver, and Washington, D.C., doing sports on both a local level as well as anchor work for ABC News. Mr. Martinez is the winner of two regional Edward R. Murrow awards, a dozen Katie awards and several Heartland Emmys for sports anchoring and producing. In 2002, his powerful documentary on the late Tom Landry, won several national awards including the IRIS.
Born in Santa Fe, New Mexico, Mr. Martinez, his wife Becky, and his family live in Frisco, Texas.